Greg Verdino has an interesting post from his blog on gaining insights and knowledge by spending time with experts from other fields or who offer a different perspective on a topic. His comments below are dead on.
This is why I think the conversation component of new technology is critical. We improve ourselves by interacting with other experts and sharing knowledge and experience. It’s one of the greatest ways to learn.
The Heath brothers touch on this in their book, Made to Stick when they talk about how people get together and tell stories to share the details of ideas. Individuals who see the digital media business from different fields of expertise have unique stories that can expand our comprehension of the medium.
Do I need to say how disappointing this is? I, myself, certainly talk to plenty of people working in the agency world and at mainstream media companies. But I find that I learn more and glean greater insight by spending quality time with smart individuals — technologists, entrepreneurs, investors – who see the digital media business from different angles than I do. In fact, I don’t think that I can stay on top of my game without doing this. I’d like to believe that these people also benefit from the knowledge I share about how agencies and marketers think about the digital space in general and emerging media opportunities in particular.
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clipped from gregverdino.typepad.com
